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Concord Theatricals

White Pearl

White Pearl

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"It's just a fun ad. Now the whole world is going crazy."


In Singapore Clearday! has developed from a small startup into a leading international cosmetic brand in less than a year. But when a draft of the company's latest skin cream advert is leaked the video goes viral globally for all the wrong reasons.


YouTube views are in the thousands and keep climbing; anger is building on social media; and journalists are starting to cover the story. This is an international PR nightmare; the company cannot be seen to be racist they've got to get it taken down before America wakes up.

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Author: Anchuli Felicia King
Binding Type: Paperback
Publisher: Concord Theatricals
Published: 11/08/2022
Pages: 86
Weight: 0.21lbs
Size: 8.00h x 5.00w x 0.18d
ISBN: 9780573710162
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