What Is LEGO?

Find out how these fun, stackable blocks became the most popular toys in the world.

The LEGO toy company was founded in 1934 by a Danish carpenter who loved making wooden pull toys. From its humble beginnings, the company has lived up to its name--which comes from the Danish phrase meaning to always "play well"--encouraging children to use their imagination and build whatever they can dream up.

In this book, author Jim O'Connor describes how a simple concept--small plastic bricks that snap together--morphed into a cultural phenomenon.

Author: Jim O'Connor, Who Hq
Binding Type: Paperback
Publisher: Penguin Young Readers Group
Published: 05/05/2020
Series: What Was?
Pages: 112
Weight: 0.35lbs
Size: 7.50h x 5.30w x 0.40d
ISBN: 9780593092941