Structural Packaging Art

Structural Packaging Art has it all wrapped up, literally! Presenting the most innovative and imaginative graphic designs and technical constructions using paper and cardboard to promote a range of products from snacks to stationery, to teabags and truffles. All are designed to create a unique identity and brand within a highly competitive consumer market, colorful and eye-catching, quirky and desirable these wrappings are about first impressions with the focus on presenting each item as a 'gift' to be purchased, then savoured and enjoyed as an essential feature of the whole product experience.

Author: Xia Jiajia
Binding Type: Hardcover
Publisher: Artpower International Publishing
Published: 01/26/2017
Pages: 300
Weight: 3.48lbs
Size: 11.20h x 8.50w x 1.10d
ISBN: 9789881468734