{"product_id":"live-from-america-how-latino-tv-conquered-the-united-states-9786073931625","title":"Live from America: How Latino TV Conquered the United States","description":"\u003cp\u003e\u003cstrong\u003e A solid investigation of the facts. I learned a lot about an interesting subject. The book is a reference for anyone who wants to understand the rise of Spanish-language media. \u003c\/strong\u003e -Marty Baron, Pulitzer Prize-winning journalist\u003c\/p\u003e \u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e This compelling work carries both wisdom and drama; at times it reads like a telenovela, at others like a detective chronicle. \u003c\/strong\u003e --June Carolyn Erlick, Harvard University\u003c\/p\u003e \u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eIn the 1970s and 80s, while ABC, NBC, and CBS battled for every screen, \u003cstrong\u003ea Mexican family\u003c\/strong\u003e, alongside a savvy American operator, quietly laid the foundation for an empire. Against media titans like Ted Turner and Rupert Murdoch, they achieved the unthinkable: breaking into the tightly guarded world of U.S. television. Later, after being pushed out by political and corporate interests, they returned through an alliance as improbable as it was strategic--with the former agent of Ronald Reagan, Elizabeth Taylor, and Marlon Brando.\u003c\/p\u003e \u003cp\u003e\u003c\/p\u003e\u003cp\u003eThis book unravels the \u003cstrong\u003epersonal intrigues\u003c\/strong\u003e, \u003cstrong\u003ehidden tensions\u003c\/strong\u003e, \u003cstrong\u003epower plays\u003c\/strong\u003e, and cultural shifts \u003cstrong\u003ebehind the media empire\u003c\/strong\u003e now known as \u003cstrong\u003eUnivision\u003c\/strong\u003e, revealing how its programming--from telenovelas and soccer to news and music--shaped an identity and captivated an audience growing alongside the network.\u003c\/p\u003e \u003cp\u003e\u003c\/p\u003e\u003cp\u003eA fascinating account of the dream to \u003cstrong\u003egive voice to millions of Hispanics in the United States\u003c\/strong\u003e, and how \u003cstrong\u003eLatino television forever changed the country's media landscape.\u003c\/strong\u003e\u003c\/p\u003e \u003cp\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Javier Marín\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Planeta Books\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 11\/11\/2025\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 368\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.03lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.05h x 5.90w x 0.79d\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9786073931625","brand":"Planeta Books","offers":[{"title":"Default Title","offer_id":45133451427977,"sku":"9786073931625","price":24.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0636\/9240\/6921\/files\/img_b42161f0-b989-40b1-87f3-abd54005bf66.jpg?v=1767679095","url":"https:\/\/sonsanddaughtersbooks.com\/products\/live-from-america-how-latino-tv-conquered-the-united-states-9786073931625","provider":"Sons and Daughters Books","version":"1.0","type":"link"}