{"product_id":"golden-states-how-california-religion-went-from-cautionary-tale-to-global-brand-9780520399730","title":"Golden States: How California Religion Went from Cautionary Tale to Global Brand","description":"Whether they were utopian communitarians, sun-seeking gurus, or Protestant health reformers, Southern California's spiritual seekers drew on the United States' deepening global encounters and consumer cultures to pair religious and personal reinvention with cultural and spiritual revitalization. Through a rereading of the region's cultural landscape, \u003ci\u003eGolden States\u003c\/i\u003e provides an alternative history of California religion and spirituality, showing that seekers developed a number of paths to fulfillment that enhanced the region's lifestyle brand. Drawing on case studies as varied as surfing and yoga practices, Dr. Bronner's Magic Soaps, and the only designated \"Blue Zone\" in the United States, this work explores the long-term impact of alternative beliefs on the region. In doing so, it highlights the ongoing tensions between privileging personal choice and pursuing social good as communities navigated whether the commitment to the emotional and therapeutic needs and desires of individual believers should be pursued at the expense of broader efforts to achieve collective well-being. \u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Eileen Luhr\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e University of California Press\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 09\/03\/2024\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 314\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.95lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.90h x 5.80w x 0.80d\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9780520399730","brand":"University of California Press","offers":[{"title":"Default Title","offer_id":42931983253641,"sku":"9780520399730","price":29.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0636\/9240\/6921\/files\/img_ccf5eaf2-2325-4503-8261-50b7070d9288.jpg?v=1724739181","url":"https:\/\/sonsanddaughtersbooks.com\/products\/golden-states-how-california-religion-went-from-cautionary-tale-to-global-brand-9780520399730","provider":"Sons and Daughters Books","version":"1.0","type":"link"}