{"product_id":"brand-built-branding-buildings-and-the-builders-9789810990305","title":"Brand Built: Branding Buildings and the Builders","description":"As urban property markets around the world continue to boom, the branding of buildings and their creators has become a crucial part of developing a distinct identity amongst fierce competition. By making the distinction between Buildings and Builders, Brand Built aims to provide property developers, construction firms, architects and interior designers a comprehensive resource for brand inspiration, as well as a guide for branding the completed buildings. Brand Built puts forward the best examples of branded properties from around the world: from the Mallorca Towers, a residential development in Guadalajara, Mexico; to Crescent \u0026amp; Montagne, a retail development in Montreal, Canada; the Palais Principe, luxury apartments in Vienna; and as a final example, Art Residence, art-centric low-rise apartments in Moscow, Russia. Brand Built also provides a useful guide to branding for startups and established brands alike from the branding process, to a guide to choice of colors and typefaces, to the reasons and mechanisms behind the logo, typefaces and other images involved in building (or renewing) the brand.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Publishers Rhed\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Rhed Publishers\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 12\/01\/2016\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 304\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 2.6lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 10.30h x 8.30w x 1.20d\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9789810990305","brand":"Rhed Publishers","offers":[{"title":"Default Title","offer_id":45521040375945,"sku":"9789810990305","price":49.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0636\/9240\/6921\/files\/img_ab3d1df7-9666-4b39-b421-5182d7460e7b.jpg?v=1776225358","url":"https:\/\/sonsanddaughtersbooks.com\/products\/brand-built-branding-buildings-and-the-builders-9789810990305","provider":"Sons and Daughters Books","version":"1.0","type":"link"}